Chevrlolet Site Photography Art Direction
Designed the launch sites and art directed photography along with retouching for the 2015 Chevrolet Tahoe and Suburban on chevy.com.
Concept for the Chevy Silverado Special Editions page. This concept allows users to get a true in depth look into each Special Edition and the type of person they are designed for. Users can select the vehicle that they want to learn more about from a carousel on the main page, from there they are able to get a brief overview of the vehicle and can click on specific vehicle features to learn more. One other feature is a 360 degree user controlled experience of each truck along with interior views.
A brand story concept for Detroit Dirt, a local composting company in the city of Detroit. The direction focuses on the imagery that speaks to what Detroit Dirt is along with hand made elements and iconography to lead the viewer through the book.
The branding for Mexican Town Detroit came from the idea of using traditional Mexican art influences that are apparent in the Mexican Town area. The idea focuses on serpentine Mesoamerican patterns and how they can be introduced in a cost effective way in Mexican Town's neighborhood.
